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June 18, 2020 8:00–9:00 pm
DEMAN Live Conversation

DukeCreate & DEMAN Live Present: Marketing with Universal Pictures

Partnership with DukeCreate & DEMAN Live

About the Workshop

DukeCreate and DEMAN (Duke Entertainment, Media, and Arts Network) are partnering to help you learn new skills and expand your career opportunities. Alumni in creative careers take you behind-the-scenes for an inside look at their creative process, share deep dives on their projects, and answer your questions. DEMAN Live meets DukeCreate, free on Zoom, and designed especially to support Dukies.

In this episode, LA-based Duke alumna, Nicole Schlegel ’02, digital marketing director for Universal Pictures, and her colleagues will take us behind-the-scenes of their marketing campaign for Trolls World Tour (2020). Gain insight into the industry and stick around to ask questions!

About the Instructor

Nicole Schlegel ’02, Director, Digital Marketing, Universal Pictures
Nicole graduated from Duke University in 2002. A Los Angeles native, she moved back home to pursue a career in entertainment. After working at Innovative Artists Talent Agency and PMK-HBH Public Relations, Nicole moved over to Universal Pictures, where she’s worked for the past 12 ½ years on film campaigns for the studio. As a director of digital marketing, she helps oversee creative and social media film campaigns for the studio.


Tyler Streuter, Manager, Digital Marketing
Tyler is from Chicago and began his entertainment career as a Universal Pictures CampusU rep for Illinois State University, where he threw events and advance screenings on campus for Universal films. As a marketing manager, he oversees digital creative executions such as banners, websites, vertical content and also enjoys editing video content for film campaigns.


Trevor Shannon, Digital Publicist
Trevor is from Chicago where he attended DePaul University and then began his career at Allied Integrated Marketing working as a publicist. Trevor moved to Los Angeles in 2016, where he started his career at Universal in the Field Publicity department. He moved over to the Digital Marketing Team in 2019 where he currently works as Digital Publicist.


About the Location

This workshop will meet online via Zoom. See link at top of page.

About DukeCreate

DukeCreate is a series of free, hands-on arts workshops designed to help Duke students, staff, and faculty develop a variety of creative skills. Workshops are open to all skill levels and backgrounds. Most take place in the Duke Arts Annex or the Rubenstein Arts Center and are typically held weeknights 6-8pm.

Workshops are free to all Duke students and staff, with priority given to students. Class size is limited. Students must sign up in advance. Registration for the following week’s DukeCreate workshops goes live on Friday mornings – sign up in advance to guarantee your spot!  Online enrollment for Duke staff opens on the day of the workshop. Staff can also show up 10 minutes prior to a workshop in case a slot becomes available. Walk-ins will be accommodated on a space-available basis.

DukeCreate is sponsored by the Office of the Vice Provost for the Arts (DukeArts) and University Center Activities and Events (UCAE).