DukeCreate & DEMAN Live Present: Marketing with Universal Pictures
Partnership: Duke Create & DEMAN Live
About the Workshop
DukeCreate and DEMAN (Duke Entertainment, Media, and Arts Network) are partnering to help you learn new skills and expand your career opportunities. Alumni in creative careers take you behind-the-scenes for an inside look at their creative process, share deep dives on their projects, and answer your questions. DEMAN Live meets DukeCreate, free on Zoom, and designed especially to support Dukies.
In this episode, LA-based Duke alumna, Nicole Schlegel ’02, digital marketing director for Universal Pictures, and her colleagues will take us behind-the-scenes of their marketing campaign for Trolls World Tour (2020). Gain insight into the industry and stick around to ask questions!
About the Instructor
Nicole Schlegel ’02, Director, Digital Marketing, Universal Pictures
Nicole graduated from Duke University in 2002. A Los Angeles native, she moved back home to pursue a career in entertainment. After working at Innovative Artists Talent Agency and PMK-HBH Public Relations, Nicole moved over to Universal Pictures, where she’s worked for the past 12 ½ years on film campaigns for the studio. As a director of digital marketing, she helps oversee creative and social media film campaigns for the studio.
Tyler Streuter, Manager, Digital Marketing
Tyler is from Chicago and began his entertainment career as a Universal Pictures CampusU rep for Illinois State University, where he threw events and advance screenings on campus for Universal films. As a marketing manager, he oversees digital creative executions such as banners, websites, vertical content and also enjoys editing video content for film campaigns.
Trevor Shannon, Digital Publicist
Trevor is from Chicago where he attended DePaul University and then began his career at Allied Integrated Marketing working as a publicist. Trevor moved to Los Angeles in 2016, where he started his career at Universal in the Field Publicity department. He moved over to the Digital Marketing Team in 2019 where he currently works as Digital Publicist.
About the Location
This workshop will meet online via Zoom. See link at top of page.