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February 8, 2021 3:00–5:00 pm
Online
Digital Media

Creating a Brand Guide Using Adobe Illustrator

Partnership with Duke Arts Create & Co-Lab Roots

Taught by Sandra Bermond

About the Workshop

In this workshop, you will get a short introduction to branding, before using Illustrator to create your very first brand guide. Learn about how to choose colors, fonts, and identify a brand voice. Get to know the resources at your disposition and work together as a group to create eye catching brand guides. This class assumes that you have opened Illustrator before and know where most tools are located in the interface.

Note: Illustrator should be installed prior to this workshop. Duke students can download the software for free under the Adobe Creative Cloud link here. Faculty and staff can download a free trail of the software here.

About the Instructor

Sandra Bermond is the Innovation Co-Lab’s program manager. Her main focus is to construct an all-encompassing and interesting curriculum for the Co-Lab’s roots program, as well as lend her knowledge in the areas of design and website creation. Sandra has a passion for making things, both digital and physical, and spends the best part of her days creating or improving things previously created.

About the Location

This workshop will meet online via Zoom. See link at top of page.

About Duke Arts Create

Duke Arts Create is a series of free, hands-on arts workshops designed to help all Duke students, including graduate and professional students (including Duke Health), as well as Duke faculty and staff develop a variety of creative skills in the visual arts, dance and movement, creative writing and more. Workshops are open to all skill levels and backgrounds. Most workshops are held in the Duke Arts Annex, the Rubenstein Arts Center or the Duke Arts Office 2101 and are typically held weeknights from 6-8 p.m.

Registration for the following week’s workshops go live on Friday mornings at 9 a.m. – sign up in advance to guarantee your spot. Didn’t get a spot? No problem! We always reserve space for walk-ins. Email DukeCreate@duke.edu if you have any questions. Sign up for the monthly newsletter here, which includes the full list of classes offered during the following month.

Duke Arts Create is sponsored by the Office of the Vice Provost for the Arts (Duke Arts).